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Friday 12 December 2014

A post with a Christmas spin on it

Getting in a spirit beffiting a working mind full of holiday cheers, here's a post about one of the most enduring modern day Christmas symbols ever: coca cola. Better still, this post will be dedicated to a famous spin-off of the worldwide famous albeit health-wrecking fizzy drink: the new coke.

New Coke was the unofficial name of the sweeter formulation introduced in 1985 by The Coca-Cola Company to replace its flagship soft drink, Coca-Cola (a.k.a. Coke). Properly speaking, New Coke had no separate name of its own, but was simply known as "the new taste of Coca-Cola" until 1992 when it was renamed Coca-Cola II.

Public reaction to the change was poor, and the new cola was a major marketing failure. The subsequent reintroduction of Coke's original formula has been suspected to have resulted in a significant gain in sales.

A Caffeine Free New Coca-Cola version was also introduced at the same time, as if anyone who cared about their health would ever consider drinking it. Should they be looking for some caffeine-free drink they might just as well stop drinking this altogether and go for something less offensive instead. Anyway, it was eventually replaced by Caffeine Free Coca-Cola classic in 1990, which was the original 1983-1985 Caffeine Free Coca-Cola formula.

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